What have you learned from your audience feedback?
Critically analysing what our target audience thought of our media products we selected three people to answer questions on camera. The questions were relevant towards the media products and gave an indication of how our target audience would respond viewing them and learn what we could improve on.
Below is the video of target audience response.
From listening to our target audience we learnt what was good and what we could improve on. Also I created a table to see whether our media products were suitable for the target audience and market. Asking 20 young adults, it gave me an idea of what was good and could be improved on.
These are the results as followed:
How effective is the combination of your main product and ancillary texts?
It was very important to us that we made similar links towards our main product and ancillary texts. Adding the same font to the advert and the digipack enabled us to highlight the obvious connection between the two and show a link to the target audience, that they could recognize easily. The use of linking the two products helped us define the girl band 'The Tuesdays' and create a trademark for our band. Finding a suitable font was very hard, as we wanted it to look stylish yet outstanding as well. Searching on the Internet through search engines, we found websites allowing us to download and use different types of fonts. Below is an image of the font we chose. I think the font we chose was good as it looks very striking.
When it came to linking different parts of a product to each other I found this very easy. Looking at the research of most girl bands they all have an interlinked theme with the clothing they are wearing. For example they will all wear all black or will wear a certain pattern. To so something similar, we placed every girl in a checked shirt, but different styles of shirt. The different style gave the girls an individual look yet still kept to an organised theme. We featured the checkered shirts on the album front cover and on the advert. To make an even greater impact, the design of the CD itself is all checkered as well. This creates a great impact on the target audience.
A linking connection with the colour schemes was also a major part of combining the main product and ancillary texts. Mainly using the colour hot pink, this stands out and instantly highlights the association with both the advert and digipack.
Looking at my media products I can definitely notice a similarity between my own versions and real media products. Researching into generic features I could tell that mine would have to be similar however unique to make it look slightly different.
All girl bands iconicly photograph and stand in a certain way and have videos that have certain shots and camera angles. Looking alot at The Saturdays juxtaposition on album covers we could instantly tell that our media product generically look 'pop-star'esk. For example our album we made challenges real examples of media products alot. Looking at the photographs we have used it definitely highlights this.
You can instantly notice a similarity between the real media product and our own media product. The Saturdays are positioned very close to each other, like ours. And how The Saturdays are posing (with their hands on their hips) are very similar to ours. Looking at other girl bands in the same genre, they all stand under the same umbrella of similarity.
Not only this but by what they are wearing there is a theme with the clothing. We wanted this for our digipack aswell. Going with the theme of checks allowed us to challenge real media products.
To the left is an image of the tripod I used to stand and hold the camera on to create a still straight image. This tripod is the 'Velbon CX480' edition. 
As I was filming shots outside I needed a way to play music whilst still being outside, so I came up with the idea of downloading The Saturdays song and then converting it into a format for my phone so then I could play the music where ever I was. With playing it on a phone its projects music out loud well unlike trying to play it aloud on a music mp3.
This is my animatic I created of my storyboards to show the basic plot and scenes of my music video. I played the song of the video aswell to create a better feel for the inital idea of the storyboard.
This is what our final advert looked like. We decided to alter some parts of the advert if you compare this to the original design, however still kept to the basic design. The most difficult part to making this poster was when we had to edit the photographs and how to make the photo background blend in with the rest of the advert background as it was not a primary basic colour. Cutting part of the top of the photograph we were able to continually copy and paste this several times up and down the advert. This gave us a great background which all blended together. My two favourite parts to the poster is the image and the font of the writing. They all tie in well together and contrast well. One problem we came across was that for the writing of the dates of the tour we had downloaded a specialized font which made the poster look a bit my stylish. However uploading the advert to other computers it wouldn't allow us to keep the same text and they automatically changed them to a default. We found no way round this. However this wasn't too big of an issue and personally I still think the poster looks great.
Target Audience feedback
We were very keen to find out what our target audience thought of our advert and so creating a questionnaire enabled us to see the responses. Overall they were all quite positive. 
Here are a few print screens that I took whilst making our advert. Looking at the print screens you can see how we edited certain things and see which programs we used. We used three main programs, these were, Microsoft Publisher, Photoshop and Paint. We thought that these were the most appropriate programs to use whilst creating the advert.
